Communicating air quality, health and co-benefits
We need to understand what bad air is doing to us. Air quality communication is a key component to the adoption of air pollution control measures by convincingly conveying the relevance and impact on us. Eleven cities in India provide Air Quality Index based on real time data, but there is still a need to effectively and scientifically communicate the index to have a large impact factor. Learnings and best practices from different cities can be exchanged to communicate air quality and health co-benefits for large scale change. Individual efforts on successful communication of air quality issues can be replicated by others to create opportunities for public engagement leading to action.